Every Day Card: Putting the United Nations in your pocket
Posted: Monday, 25 June 2012, New York | Author: Department of Public Information
How can you capture and quantify the positive work the UN does every single day? How can we share the UN’s message in a concise, impactful and accessible way? What do we tell people when asked “What does the United Nations actually do”?
These are the questions that led to the creation of the Every Day Cards. Ten facts on a pocket sized card to remind the public and staff of what we do and how we impact the lives of people around the globe.
Since the original publication in 2009, the “Every Day” Cards as they have become known, have proven to be a highly popular and versatile outreach tool. The cards have travelled with the Secretary-General, have been distributed to government officials and served as “Show and Tell” by kindergarten kids talking about what their parents do when they go to the office.
On the morning of 26 June, UN Charter Day, volunteers from the Department of Public Information (DPI), wearing a white t-shirt with the Every Day Cards logo, will distribute the revised 2012 version of the cards at Headquarters in New York. The cards will also be available in the six official languages .
The cards, designed to fit in our wallets, are meant to answer the basic question ‘What does the United Nations do? in a straightforward manner, without regard for whether that question comes from a critical or a sympathetic corner.
Producing the Every Day Cards involved collaboration within DPI (including the offices of the USG and the Director of the Outreach Division, KSD, Publications and Editorial, the Dag Hammarskjöld Library) and with the Department for General Assembly and Conference Management and the UN Foundation. The 2012 edition is also presented in a poster version with icons.
So go on, put the good deeds the United Nations does each day in your pocket and spread the word!
To download pdf version of either the poster or the card, kindly click on the language of your preference.