Tinker Bell and the Lost Treasure
The world premiere of the Walt Disney animated film, Tinker Bell and the Lost Treasure, was held at United Nations Headquarters on Sunday, 25 October 2009.
Prior to the screening, Kiyo Akasaka, Under-Secretary-General for Communications and Public Information, designated Tinker Bell as “Honorary Ambassador of Green” to help promote environmental awareness among children. Among those attending the event were Tinker Bell Director Klay Hall, Producer Sean Lurie, and voice cast members Mae Whitman (Tinker Bell) and Raven Symoné (Iridessa).
Protecting the environment is an underlying theme of the Tinker Bell movies. The Walt Disney Company uses its storytelling to inspire a love of nature and spirit of conservation in its audience. Tinker Bell lives in harmony with the environment and her popularity plays a key role in inspiring children.
Tinker Bell has already played a role in the United States Department of Energy’s Public Service Announcement campaign to inspire kids to be more energy conscious and was featured in Daylight Savings programmes in Italy and Australia, to highlight energy conservation.
This premiere event, hosted by DPI under the Creative Community Outreach Initiative aimed to promote environmental awareness in the lead-up to the Copenhagen conference on Climate Change in December. The United Nations is leading the Seal the Deal campaign to garner public support and encourage world leaders to sign an effective climate agreement when they meet in Copenhagen from 7 - 18 December 2009.